A clear read on your paid media.

Twelve03 is an experienced, independent practice that works inside your company, bringing sound judgment to how much you spend, where it goes, and whether it’s working.

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Where we help

Three patterns we see.

All three come back to the same root: paid media that needs more focus or expertise than the business currently has.

  1. 01

    The agency relationship

    A company is paying an agency, and leadership needs to know whether the strategy is sound and the money is working. Getting a clear answer takes time and expertise the team doesn’t have to spare.

  2. 02

    The in-between

    A company wants to run paid media well, but doesn’t have someone in-house with the expertise to lead it. A full-time hire doesn’t make sense yet.

  3. 03

    The view from ownership

    An investor, owner or board is funding meaningful paid media, sometimes across more than one company. They need an independent read on what it’s returning, in numbers they can steer by.

Engagements

Three ways we work.

Most engagements begin with a review and grow from there, at whatever level of involvement the business needs.

  1. 01

    Paid Media Review

    A defined, fixed-scope read of the paid media you have today. We go through the accounts, the tracking and the reporting, work out what each channel is actually returning to the business, and deliver clear recommendations.

  2. 02

    Agency Oversight or Management

    Independent representation that brings accountability to your agency relationship. At a lighter touch, we evaluate performance, check the strategy, and turn the agency’s reporting into decisions leadership can act on. At a fuller engagement, we manage the relationship day to day, own the communication, and keep the work accountable to the goals your company has set.

  3. 03

    Fractional Paid Media

    Running your paid media directly as a fractional partner who comes alongside your team. We own the platforms, the campaigns, and the reporting, with the work shaped around what your business needs. Along the way, we have clear conversations and make thoughtful decisions about what’s working and what isn’t.

The experience

What working with Twelve03 looks like.

The thinking and the doing, together

Over a decade of paid media expertise applied directly to your business. Strategy and implementation stay closely connected rather than handed between teams. You’ll have direct access to the people doing the work, with full context on what’s happening and why.

Reporting you can read

Reporting is only valuable if the people making decisions can act on it. That takes more than numbers. It takes reporting shaped around how your business runs and the decisions in front of you. Take a look at a sample dashboard.

Aligned incentives

Our fees are set by the scope of the work, never as a share of your media spend, so there’s no reason to push for bigger budgets. The work stays focused on what’s actually best for the business.

Let’s talk about what you’re working on.

Send a note. We’d love to hear about it.

Prefer email? hello@twelve-03.com